• audi ice experience

Audi Ice Experience 2022

Audi New Zealand have just shared a press release on the Audi RS e-tron GT set to make its mark at Audi Ice experience 2022. Read the press release below or contact us for information.

Audi Ice Experience started on the 3rd of August with a sold-out experience at the Southern Hemisphere Proving Grounds in the Cardrona Valley. The brand’s signature event delivers a luxury experience with an unrivalled driving challenge in some of Audi’s most exciting performance cars, including the fully electric RS e-tron GT.

In the span of 12 days, over two hundred guests will tackle the world’s most demanding driving surface under the guidance of expert instructors. Guests will get to drive the Audi RS 3, RS Q3, RS 4 & S3 models plus, for the first time Audi will have its first fully electric exercise where customers will experience the e-tron GT, RS e-tron GT and the e-tron S Sportback on all-new terrain.

“Having driven Audi’s zero-carbon fleet in regular conditions I know that there is no compromise when it comes to performance. But on the ice, this will take it to a whole new level. Feeling the power and quattro technology of these e-tron models in these extreme conditions will blow these customers away.” states Tim Martin, Chief Instructor at Downforce.

Two parked Audi cars on snow field

Globally, Audi is leading innovative projects to push the boundaries of electric mobility. Audi not only wants to fascinate customers by breaking new ground in motorsport but also utilise the toughest rally circuit in the world to develop innovative technologies which will further enhance its electric platform.

The Audi ice experience provides the perfect arena to showcase the technology’s progression in action as it conquers driving through extreme conditions. “Audi New Zealand is taking its next step by offering electrified drive experiences to customers…” says Dean Sheed, General Manager of Audi New Zealand.

audi on snow track

More electrified range with the Q4 e-tron and a full range of plug-in hybrid vehicles will be introduced in the year 2023 which will make an appearance during the 2023 ice experience.

The 2022 Audi Ice Experience runs from August 3rd – August 17th. Keep an eye on our page for future events.

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